Pay Per Click and Scientific Marketing Specialists Welcome to Apply
Job Description
We are looking for intelligent, motivated Pay Per Click Advertising specialists for full-time work opportunities. The ideal candidate will have knowledge in Pay Per Click Advertising (PPC), strong written and verbal skills, and familiarity with Google AdWords,Yahoo! Search Marketing (YSM) and MSN Adcenter.
The candidate should also be results driven, ambitious, organized, articulate and a self-starter. The PPC Specialist will be responsible for developing, implementing and launching PPC Campaigns for various projects.
The candidate should have a strong understanding of search engine marketing in Google AdWords, Google Analytics, Yahoo, MSN and AOL. Experience with Search Engine Optimization is a plus. Experience with Excel preferred.
Pay Per Click Specialist Duties
* Help create PPC strategies for Amphiltech including extensive
keyword research and analysis
* Implementation of PPC strategies
* Manage and optimize the existing PPC campaign components including
keyword strategy, ad copy, bid prices, cost per conversion, cost
per click, etc.
* Create monthly PPC Reports with analysis of performance of
campaigns along with recommendations for improvements
* Conduct keyword research with CPC estimates and develop quality
keyword portfolio
* Recommend new content for websites, as needed
* Assist Account Manager with customer management and communication
regarding needs, rankings, and other customer facing search
marketing communications
Knowledge & Skills Required
* Google AdWords
* Yahoo! Search Marketing (formerly Overture)
* Strong written and communications skills
* Good copywriting and grammar skills
* Knowledge of Google Analytics is a plus
* Knowledge of SEO is a plus
* Knowledge of / capability in Word, Excel, and PowerPoint
* Knowledge of conversion analysis and landing page analysis
Interested applicants please send your resume to jobs@ amphiltech.com.
